Draz believes that the digital revolution in Pakistan should be a comprehensive project that empowers and promotes society. With the use of New Age technology, the platform seeks to create change and create opportunities that were impossible to imagine a decade ago.
Creative and sustainable solutions are the result of continuous innovation. By confusing the latter, Dravar has been able to devise ways in which not only Pakistanis can trade from anywhere in the digital age but will also boost the number of jobs in the e-commerce industry.
One of these routes is the Drawer University (Du), which is founded on the belief that if anyone is knowledgeable enough, anyone can build an online business. DU offers in-depth online and offline courses for new and existing vendors, focusing on product quality, customer service and pricing – essential components of any online business.
DU is a platform that provides shoppers with the information they need to improve and improve their e-commerce. Each month, at least 2,000 new shopkeepers are educated on the platform and more than 20,000 shopkeepers have been taught so far. Through such initiatives, Draz hopes to create one million jobs for market participants by 2022.
With the launch of Darks Express (DEX), remote logistics succeeded in initiating complete digitization of the ecosystem – another goal the platform hopes to achieve by 2022. Dax is the first logistics company in Pakistan specially designed for e-commerce operations and today employs more than 1,300 passengers. Via DIX, the customer is able to place orders directly to customers, promising a short delivery period. In addition, DEX will be able to create more jobs by increasing the operational scale.
Draz is leading the e-commerce industry, catering to consumers and striving to provide them with a comprehensive and easy-to-buy shopping experience. However, the platform claims a modern edge through which it is able to create real change in Pakistani trade.